The way we do business has evolved. It is no longer “business as usual” but “business unusual”. Technology has disrupted virtually everything. It is like a train that is already in motion and those not on board risk missing out, forever.
With the coming of technology, most businesses are now online. People rarely sit at their physical shops waiting for customers. Customers are busy online searching for products and services and for those selling them at friendly prices.
Any business that wants to make more money and increase its customer base has to move online. It is the only way that businesses will survive and reach more customers without spending much on the rent as well. Having a business online is affordable.
The first way to maximize on your online platform to make more money is to have different payment options. Most businesses have Lipa Na M-Pesa, cash, and bank options. The majority are limited to Lipa Na M-Pesa and cash. Having many payment options increases your chances of getting money from your customers.
The Co-operative Bank of Kenya, for instance, has come up with an e-commerce product that enables businesses to receive payments from their customers without even owning a website.
The Chapa Pay eCommerce solution allows one to receive online card payments from customers directly into your Co-op Bank account. It is easy to signup and easy to have it going. Click on this link to see how it works and how it will benefit you.
The second way to increase your cash as a businessman on your e-commerce platform is to have competitive prices. Look at what your competitors are offering in terms of prices and look for a way to plug in in a manner that will see buyers flow your way. People go online to find affordable but quality products.